Each member of The Click Depot’s PPC team is AdWords certified. This means they are experts in their field who have been trained to overcome each of the 7 issues plaguing PPC accounts through:
Careful keyword research
Tightly-written ad copy
Matching ad campaigns to internal site pages
Creating a seamless user experience
Optimizing ad groups
Using A/B split testing to monitor ad performance
Our team has two goals, both of which benefit your business.
Goal #1: To launch PPC campaigns which help you make sales, creating a positive cash flow. PPC should deliver ROI; it should not act as another overhead item.
Goal #2: To run the best ad possible at the right time. Rigorous split testing allows our team to improve the amount of value we’re delivering to your company over time. How many companies do you work with who actively seek to provide more value over time, without increasing their prices?